SEO Specialist

Job Description

We’re looking for an SEO Specialist to join our team in Pretoria. The ideal candidate will have a passion for digital marketing and a proven track record in optimizing websites for search engines. You will be responsible for driving organic traffic, improving website visibility, and enhancing user experience.

Responsibilities

• Enhance website usability to improve organic traffic.
• Engage in link-building initiatives to improve site authority.
• Provide training on SEO best practices for team members.
• Evaluate competitor SEO strategies and identify opportunities.
• Assist in PPC strategies by integrating SEO insights.
• Provide recommendations for improving page load speed and user experience.
• Analyze user behavior data and provide actionable insights.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Relevant certifications preferred

Experience

• 4+ years of SEO experience with a strong understanding of SEM.

Technical Skills

• Link Building
• Keyword Research Tools

Soft Skills

• Team Collaboration
• Time Management

Certifications

• HubSpot Inbound Marketing Certification
• Moz SEO Essentials Certification

Languages

• English: Fluent

Advantageous

• Proficiency in data visualization tools: Ability to present SEO data in a visually appealing format.
• Experience with content marketing: Experience in crafting content strategies that support SEO efforts.

Benefits

• Comprehensive health insurance
• Company-sponsored training and development
• Flexible hours with a remote working option
• Annual performance bonuses

Company Culture

• Diversity: We believe in diversity and inclusion within our workplace.
• Work-Life Balance: We promote a healthy work-life balance and flexible working conditions.
• Employee Recognition: We appreciate and recognize the hard work and achievements of our staff.