SEO Specialist

Job Description

As an SEO Specialist, you will be at the forefront of our digital marketing efforts, responsible for enhancing our clients' search engine visibility. Through data-driven strategies, you will optimize website content, conduct competitor analysis, and work closely with the content team to ensure alignment with SEO best practices, driving significant traffic and engagement.

Responsibilities

• Develop comprehensive SEO strategies for clients.
• Conduct site audits and recommend enhancements.
• Deliver performance reports and growth analytics to clients and team.
• Ensure all content is optimized for search engines.
• Implement on-page and off-page SEO tactics.
• Evaluate and improve the user's website experience.
• Participate in client meetings to present findings and strategies.
• Research new SEO trends and tools to utilize within projects.
• Assist in the discovery of new keyword opportunities.
• Support content creators in optimizing content for SEO.

Requirements

Education

• Bachelor's degree or higher in a relevant field

Experience

• 5+ years of comprehensive SEO experience

Technical Skills

• Keyword Research
• Content Optimization

Soft Skills

• Project Management
• Collaboration

Certifications

• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with content management systems (CMS): Proficient in managing and editing content via CMS platforms.
• Background in Web Design: Knowledge of web design principles to aid SEO strategies.

Benefits

• Competitive salary package
• R10,000 monthly allowance for personal development
• Flexible working hours
• Health insurance and wellness programs
• Opportunity for career growth and development.

Company Culture

• Collaborative Environment: We promote teamwork and creativity, encouraging team members to share ideas and expertise.
• Continuous Improvement: We are committed to personal and professional development through training and learning opportunities.
• Diversity and Inclusion: We celebrate diversity and are dedicated to making everyone feel welcome and valued.