Product Marketing Manager

Cape Town FULL TIME R40,000 - R60,000 / Month
(R480,000 - R720,000 / Year)

Job Description

Join us as a Product Marketing Manager where you'll be responsible for crafting compelling marketing strategies that drive product awareness and engagement. Your strategic insights will play a crucial role in launching products successfully and ensuring sustained market growth.

Responsibilities

  • Lead the development of go-to-market strategies for new products.
  • Create and monitor marketing budget for campaigns and initiatives.
  • Utilize analytics tools to measure campaign effectiveness and make data-driven decisions.
  • Build relationships with industry influencers and media for product promotion.

Requirements

Education
  • Bachelor's degree in Marketing, Communications, or a related field
  • MBA is preferred
Experience
  • 5-7 years of experience in product marketing with proven results
Technical Skills
  • Market Research
  • SEO/SEM
Soft Skills
  • Analytical Skills
  • Team Leadership
Certifications
  • Certified Digital Marketer (CDM)
  • HubSpot Inbound Marketing Certification
Languages
  • English: Fluent

Advantageous

  • Experience in B2B marketing: Proven experience in marketing products to business clients.
  • Familiarity with agile marketing methodologies: Knowledge of agile approaches to marketing project management.

Benefits

  • Attractive salary package and bonuses
  • Comprehensive health insurance
  • Work-from-home flexibility
  • Continuous learning and development incentives

Company Culture

  • Learning and Growth: We believe in continuous learning and provide opportunities for professional development.
  • Work-Life Balance: We support a healthy work-life balance to promote employee well-being.
Status: Closed