SEO Specialist

Job Description

We're seeking an experienced SEO Specialist to join our team in Durban. The ideal candidate will possess a strong understanding of SEO best practices, on-page and off-page optimization techniques, and a passion for driving organic traffic.

Responsibilities

• Lead SEO strategy development in alignment with business goals.
• Develop a comprehensive SEO strategy for a range of clients.
• Manage multiple SEO projects and campaigns simultaneously.
• Create training materials for team members on SEO best practices.
• Conduct regular performance reviews and make recommendations for improvement.
• Collaborate with social media and paid marketing teams.

Requirements

Education

• Bachelor's degree in Marketing or related field
• Master's degree is a plus

Experience

• 3+ years of experience in SEO with proven results

Technical Skills

• SEO Analytics
• Content Management Systems

Soft Skills

• Collaboration
• Time Management

Certifications

• HubSpot Inbound Marketing Certification
• SEMrush SEO Certification

Languages

• English: Fluent

Advantageous

• Knowledge of PPC and SEM strategies: Experience in integrating SEO with PPC campaigns.
• Experience with A/B testing tools: Ability to use A/B testing to optimize website performance.

Benefits

• Comprehensive health insurance
• Annual performance bonuses
• Training and certification opportunities
• Work-life balance initiatives

Company Culture

• Diversity and Inclusion: We celebrate diversity and foster an inclusive workspace.
• Work-Life Balance: We promote a healthy work-life balance for all employees.
• Community Involvement: We encourage our team to engage in community service and outreach.