Content Marketer

Job Description

We are on the lookout for a passionate Content Marketer to join our dynamic team in Durban. The successful candidate will be responsible for crafting engaging content strategies, managing social media channels, and creating compelling content that resonates with our target audience. This role is ideal for someone who loves storytelling and has a knack for digital marketing.

Responsibilities

• Design content strategies that align with business goals.
• Draft press releases and promotional materials.
• Perform content audits to ensure best practices are being adhered to.
• Create video scripts and participate in video content creation.
• Build and engage with our audience across social media.
• Collaborate on email marketing campaigns and promotional content.
• Manage online reputation through engaging and responsive content.
• Continuously optimize content based on audience feedback.

Requirements

Education

• Bachelor's degree in Marketing or a related field
• MBA or relevant postgraduate qualification preferred

Experience

• 4+ years of experience in a content marketing role

Technical Skills

• Video Editing Software
• Social Media Advertising

Soft Skills

• Analytical Skills
• Team Collaboration

Certifications

• HubSpot Content Marketing Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Experience in paid social campaigns: Hands-on experience in executing and managing paid social media advertising.
• Knowledge of content analytics tools: Familiarity with tools like Google Analytics and SEMrush to analyze content performance.

Benefits

• Comprehensive medical coverage
• Retirement plans with employer contribution
• Remote work options available
• Employee assistance programs

Company Culture

• Professional Growth: We provide training and development opportunities to help our employees advance in their careers.
• Work-Life Balance: We value our employees’ time and promote a healthy work-life balance.
• Community Engagement: We encourage our employees to participate in community service and outreach programs.