PPC Marketing Manager

Job Description

We are seeking a talented PPC Marketing Manager to lead our digital advertising strategy. This role requires an individual with a strong background in pay-per-click advertising, keen analytical skills, and the ability to drive measurable results. You will oversee various PPC campaigns across platforms like Google Ads and social media to maximize ROI for our clients.

Responsibilities

• Lead all aspects of PPC strategy and execution for our clients.
• Manage multiple campaigns and effectively communicate results with stakeholders.
• Work closely with SEO specialists to ensure a cohesive digital marketing approach.
• Develop new and creative growth strategies through digital marketing.
• Ensure compliance with all advertising guidelines on selected platforms.

Requirements

Education

• Bachelor's degree in Marketing or equivalent
• Master's degree in Digital Marketing is preferable

Experience

• 5+ years of experience in managing PPC campaigns

Technical Skills

• Keyword Research Tools
• A/B Testing
• Ad Copywriting

Soft Skills

• Creativity
• Time Management

Certifications

• Google Ads Certified Partner
• Digital Marketing Certified Associate

Languages

• English: Fluent

Advantageous

• Knowledge of the South African market: Deep understanding of regional nuances in digital marketing.
• Skills in video advertising: Experience in creating and managing video ad campaigns.

Benefits

• Attractive salary package with a performance-based bonus structure
• Wellness programmes and health benefits
• Work-life balance with flexible hours
• Opportunities for further education and training

Company Culture

• Continuous Learning: Our company fosters a culture of continuous improvement, offering various resources for professional development.
• Work-Life Balance: We promote a balanced approach to work and life, understanding the importance of employee well-being.