Digital Marketing Specialist

Job Description

We’re on the lookout for a Digital Marketing Specialist to bolster our online strategies. Your role will involve crafting compelling online content and managing social media platforms while utilising SEO techniques and analytics to optimise campaign performance and engagement.

Responsibilities

• Design and implement customer surveys to gather insights.
• Work with marketing tools and platforms to streamline campaign processes.
• Develop strategies for improving brand engagement online.
• Manage budget for digital marketing initiatives to maximize effectiveness.
• Provide innovative ideas and strategies for new marketing efforts.

Requirements

Education

• Bachelor’s degree in Marketing or Business
• Master’s degree in Digital Marketing preferred

Experience

• 3-5 years of experience in digital marketing roles

Technical Skills

• Email Marketing
• Data Analysis

Soft Skills

• Team Collaboration
• Flexibility

Certifications

• Facebook Blueprint Certification
• Google Ads Certification

Languages

• English: Fluent
• Zulu: Basic

Advantageous

• Familiarity with Graphic Design Tools: Proficiency in Canva or Adobe Creative Suite for content creation.
• Understanding of Web Development Basics: Knowledge of HTML/CSS to support digital content initiatives.

Benefits

• Health and wellness programs
• Generous leave policy
• Employee development initiatives
• Team-building activities

Company Culture

• Inclusivity: We prioritize a diverse and inclusive workplace where everyone feels welcome and valued.
• Work-Life Balance: We promote a healthy work-life balance, ensuring employee well-being.
• Community Engagement: We encourage our team to get involved in community initiatives and events.