Digital Advertising Analyst

Job Description

We are seeking a passionate Digital Advertising Analyst to join our dynamic team in Cape Town. The ideal candidate will excel at analyzing digital marketing data, optimizing campaigns, and driving engagement through targeted advertising strategies.

Responsibilities

• Conduct market research and competitive analysis to inform advertising strategies.
• Provide insights and recommendations to enhance customer engagement.
• Collaborate with cross-functional teams to align on marketing initiatives.
• Support the execution of marketing strategies to maximize customer reach.
• Analyze customer feedback and adjust marketing approaches accordingly.

Requirements

Education

• Bachelor's degree in Marketing or equivalent experience

Experience

• 3-5 years of experience in digital advertising

Technical Skills

• Google Analytics

Soft Skills

• Creative Problem Solving

Certifications

• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Experience in email marketing campaigns: Ability to design and execute successful email marketing strategies.

Benefits

• Comprehensive medical coverage
• Paid time off and holidays
• Career advancement opportunities
• Work-life balance initiatives

Company Culture

• Inclusivity: Diversity is at the core of our operations, and every staff member's voice is valued.
• Continuous Learning: We value growth and lifelong learning, providing resources for professional development.