As an SEO Specialist, you will play a crucial role in devising, implementing, and managing SEO strategies. You will collaborate with team members and clients to ensure all search optimization efforts align with their broader marketing objectives.
Responsibilities
Lead SEO initiatives and coordinate with cross-departmental teams.
Identify high-impact keywords and optimize content around them.
Conduct competitive analysis to inform marketing strategies.
Utilize SEO tools and software for auditing and reporting.
Work closely with the sales and marketing team to enhance the user journey.
Create strategies for social media integration related to SEO.
Advise on content marketing strategies to boost SEO results.
Manage external SEO resources and agencies as needed.
Troubleshoot any SEO-related issues impacting site performance.
Prepare and deliver presentations on SEO insights and strategies.
Requirements
Education
Bachelor's degree in Marketing or related field
Master's degree in Digital Media is preferred
Experience
3-5 years of experience in a similar role
Technical Skills
HTML/CSS
Social Media Optimization
Soft Skills
Attention to Detail
Team Player
Certifications
HubSpot Content Marketing Certification
Google Ads Certification
Languages
English: Fluent
Advantageous
Proficiency in local SEO strategies: Experience optimizing for local search presence.
Familiarity with A/B testing tools: Experience in conducting A/B tests for web content effectiveness.
Benefits
Attractive salary structure with the potential for bonuses.
Inclusive health and wellness benefits.
Option for remote work arrangements.
Access to industry certifications and training.
Company Culture
Team Spirit: We foster a sense of collaboration and support among all employees.
Work-life Balance: We promote a healthy work-life balance to ensure employee satisfaction.
Impactful Work: Our projects strive to make a positive impact for our clients and their customers.