SEO Specialist

Job Description

We are on the lookout for a talented SEO Specialist to join our team in Cape Town. As an SEO Specialist, you'll play a crucial role in developing and implementing strategies to enhance our online visibility, driving traffic and conversions for our clients.

Responsibilities

• Manage and optimize on-page and off-page SEO efforts.
• Conduct competitive analysis to identify strengths and weaknesses.
• Analyze website performance and suggest improvements to enhance rankings.
• Develop and maintain SEO performance reports for stakeholders.
• Collaborate with developers to implement SEO best practices.
• Participate in brainstorming sessions to generate new ideas for content marketing.
• Evaluate and adjust strategies based on performance metrics.
• Attend SEO and digital marketing workshops to stay ahead of industry changes.

Requirements

Education

• Certification in SEO or Digital Marketing

Experience

• 3+ years of experience in SEO and SEM

Technical Skills

• HTML and CSS
• Google Ads

Soft Skills

• Team Collaboration

Certifications

• Google Analytics Certified

Languages

• English: Fluent

Advantageous

• Experience with Google Search Console: Knowledge of Google Search Console for performance tracking.
• Familiarity with local SEO strategies: Experience with optimizing for local search results.

Benefits

• Comprehensive health insurance
• Wellness programs
• Paid time off
• Opportunities for career advancement
• Annual bonuses based on performance

Company Culture

• Team Spirit: We pride ourselves on teamwork and building supportive relationships.
• Work-Life Balance: We strive to maintain a healthy work-life balance for all team members.
• Community Engagement: We actively participate in community initiatives and social responsibility programs.