Digital Marketing Manager

Job Description

We are seeking a results-driven Digital Marketing Manager to lead our marketing efforts in Johannesburg. In this role, you'll be responsible for crafting compelling content and managing campaigns that enhance brand awareness and drive conversions.

Responsibilities

• Lead the development of innovative digital marketing campaigns.
• Oversee social media marketing implementation.
• Measure and analyze campaign performance continually.
• Coordinate with various teams for content creation.
• Monitor the latest marketing trends.
• Manage budgets and expenditures for campaigns.
• SEO optimization for greater visibility.
• Facilitate targeted email marketing efforts.
• Leverage data analytics for strategic decision-making.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Master's degree is a plus

Experience

• 5+ years of experience in a similar role

Technical Skills

• PPC Advertising
• Content Creation

Soft Skills

• Project Management
• Communication

Certifications

• Facebook Blueprint Certification
• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Knowledge in UX/UI Design: An understanding of user experience and user interface principles is beneficial.
• Experience with A/B testing: Hands-on experience in A/B testing for campaign performance optimization.

Benefits

• Attractive salary with performance bonuses
• Comprehensive health coverage
• Remote working options available
• Ongoing professional development opportunities

Company Culture

• Diversity: We are committed to diversity, fostering an inclusive workplace for all.
• Learning and Growth: Continuous learning is a cornerstone of our company culture, and we prioritize employee development.
• Innovation: We believe in innovation and are always looking for new ways to engage and inspire our clients.