Market Research Analyst and Marketing Specialist

Job Description

We are looking for an experienced Market Research Analyst and Marketing Specialist to join our talented team. In this role, you will be responsible for conducting market research and implementing marketing strategies that enhance brand awareness and customer engagement. Our ideal candidate should have a strong understanding of the South African market.

Responsibilities

• Create detailed reports on market research findings and campaign performance.
• Liaise with clients to understand their marketing needs and expectations.
• Oversee the execution of promotional events to boost product visibility.
• Collaborate on budgeting and resource allocation for marketing projects.

Requirements

Education

• Bachelor's degree in Marketing or Business Administration
• Master's degree in a related field is a plus

Experience

• Proven track record of successful marketing campaigns

Technical Skills

• Mailchimp
• Adobe Creative Suite

Soft Skills

• Creativity
• Project Management

Advantageous

• Knowledge of CRM systems: Experience with customer relationship management software to track and analyze customer interactions.

Benefits

• Comprehensive health insurance
• Annual performance bonus
• Flexible work environment with work-from-home days
• Funding for professional development and courses

Company Culture

• Innovation: We foster an environment that encourages creative thinking and innovation.
• Employee Well-being: We prioritize employee well-being and work-life balance.