SEO Specialist

Job Description

We are in search of an SEO Specialist who will be at the forefront of our digital marketing efforts. This role involves strategic planning, content optimisation, and performance tracking to boost our online presence. You will conduct regular SEO audits and stay updated on the latest industry trends to ensure our strategies are effective and aligned with changing algorithms and market demands.

Responsibilities

• Fine-tune pay-per-click strategies to complement SEO efforts.
• Work with cross-functional teams to enhance overall brand visibility and performance.
• Create and maintain documentation related to SEO best practices and strategies.
• Assist in the training and development of new marketing staff on SEO practices.

Requirements

Education

• Bachelor's degree in Digital Marketing or relevant field
• Master's degree in Marketing is advantageous

Experience

• 3+ years in SEO and online marketing

Technical Skills

• SEO Analysis Tools
• Content Management Systems (e.g., WordPress)

Soft Skills

• Adaptability
• Problem-solving

Certifications

• SEO Fundamentals Certificate
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Experience in mobile SEO: Knowledge of strategies specifically for optimising mobile website performance.
• Understanding of Local SEO practices: Experience implementing strategies that enhance brand visibility in local search results.

Benefits

• Comprehensive health insurance
• Annual performance bonuses
• Professional development funding
• Flexible office hours

Company Culture

• Inclusivity: Diversity is at the core of our values, and we celebrate different perspectives.
• Community Engagement: We take pride in giving back to the Gqeberha community through various initiatives.