SEO Specialist

Job Description

Join our dynamic digital marketing team as an SEO Specialist. You will leverage your expertise to optimize website content and enhance our online visibility. Your role will involve conducting keyword research, analyzing performance metrics, and implementing best practices.

Responsibilities

• Perform extensive keyword research and competitor analysis.
• Optimize existing content for better search rankings.
• Identify and fix technical SEO issues on the website.
• Collaborate with the content team to produce SEO-friendly articles and landing pages.
• Monitor and report on search performance and website traffic.
• Identify areas for improvement in website structure and content.
• Assist in managing pay-per-click (PPC) campaigns to complement organic search efforts.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or a related field
• Master's degree is a plus

Experience

• 3+ years of experience in SEO and SEM

Technical Skills

• SEO Tools
• Content Management Systems

Soft Skills

• Analytical skills
• Communication

Certifications

• Google Analytics Certification
• SEO Certification from a recognized institution

Languages

• English: Fluent

Advantageous

• Experience with PPC campaigns: Knowledge of managing pay-per-click advertising and paid promotions.
• Experience in content marketing: Background in creating and promoting engaging content.

Benefits

• Competitive salary package
• Health insurance coverage
• Flexible hours and remote working options
• Professional development opportunities

Company Culture

• Innovation: Our team thrives on creativity and is always looking for innovative solutions.
• Flexibility: We believe in work-life balance and provide flexible working options.
• Team Spirit: We foster a supportive environment where collaboration is key.