Social Media Manager

Job Description

We are on the lookout for a passionate Social Media Manager to oversee our online presence and enhance our brand visibility. You will be responsible for developing and implementing innovative social media strategies that drive engagement and convert followers into advocates. You’ll work closely with the marketing team to ensure brand consistency and monitor analytics to adjust our strategies accordingly.

Responsibilities

• Formulate social media strategies to enhance brand awareness.
• Design and implement social media campaigns across platforms.
• Analyze competitor activity and industry trends to inform strategy.
• Compile analytics reports to evaluate engagement and conversion metrics.
• Coordinate with influencers and brand advocates to grow reach.
• Provide recommendations for content optimization and best practices.
• Conduct audience research and segment target demographics.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field

Experience

• 3-5 years of experience in social media management or digital marketing

Technical Skills

• Social Media Platforms
• Content Creation
• Analytics Tools

Soft Skills

• Creativity
• Communication

Languages

• English: Fluent
• Afrikaans: Proficient

Advantageous

• Experience with social media advertising: Knowledge of paid social media advertising strategies.
• Experience in graphic design tools: Familiarity with tools like Canva or Adobe Creative Suite.

Benefits

• Competitive salary with performance bonuses.
• Health and wellness benefits.
• Flexible working hours.
• Opportunity for remote work.
• Professional development and training opportunities.

Company Culture

• Innovative Thinking: We promote a culture where creative ideas are encouraged and welcomed.
• Team Collaboration: Our teams work together in a supportive and dynamic environment.
• Diversity: We value diverse perspectives and strive for inclusive practices.