SEO Specialist

Cape Town FULL TIME R25,000 - R35,000 / Month
(R300,000 - R420,000 / Year)

Job Description

As an SEO Specialist at Dynamic Digital Agency, your primary responsibility will be to optimize our clients' websites to improve their search engine rankings. You will employ a data-driven approach to analyze website performance, conduct keyword research, and implement strategies to drive higher organic traffic. If you have a passion for SEO and digital marketing, we want to hear from you!

Responsibilities

  • Conduct keyword research and analyze website analytics.
  • Develop and execute on-page and off-page SEO strategies.
  • Collaborate with content creators to optimize web content.
  • Monitor and report on website performance metrics and SEO performance.
  • Stay up to date with the latest SEO trends and algorithm updates.
  • Perform technical SEO audits and make recommendations for improvements.
  • Collaborate with developers on website enhancements.
  • Create and manage backlinks and social media presence.
  • Analyze competitor SEO strategies and performance.

Requirements

Education
  • Bachelor's degree in Marketing, Communications, or related field
  • Master's degree is a plus
Experience
  • 3+ years of experience in SEO or digital marketing
Technical Skills
  • SEO Tools
  • Keyword Research
Soft Skills
  • Analytical skills
  • Communication
Certifications
  • Google Analytics Certification
  • SEO Certification from a recognized institution
Languages
  • English: Fluent

Advantageous

  • Experience with PPC advertising: Familiarity with pay-per-click advertising techniques.
  • Understanding of social media marketing: Knowledge of integrating SEO with social media strategies.

Benefits

  • Health, dental, and vision insurance
  • Paid time off and sick leave
  • Flexible working hours
  • Opportunities for professional development

Company Culture

  • Innovation: We emphasize creative thinking and innovation in our work processes.
  • Teamwork: Our collaborative culture values teamwork and open communication.
  • Growth Mindset: We believe in continuous learning and personal growth for all employees.
Status: Open