Content Marketing Specialist

Cape Town FULL TIME R25,000 - R33,333 / Month
(R300,000 - R400,000 / Year)

Job Description

As a Content Marketing Specialist, you will be responsible for creating, curating, and managing content across multiple platforms to enhance our brand presence. You will collaborate closely with the team to ensure all content resonates with our target market.

Responsibilities

  • Craft engaging narratives that resonate with our target audience.
  • Utilize feedback and analytics to improve content strategy.
  • Build and maintain relationships with media contacts and industry influencers.
  • Prepare reports on content performance and provide recommendations.
  • Support the team with ad-hoc marketing projects as needed.

Requirements

Education
  • Bachelor's degree in Digital Marketing or similar
  • Master's degree in Marketing is a plus
Experience
  • 3-5 years of experience in digital content marketing
Technical Skills
  • Social Media Marketing
  • Graphic Design
Soft Skills
  • Team Player
  • Time Management
Certifications
  • Content Marketing Institute Certification
Languages
  • English: Fluent

Advantageous

  • Knowledge of video content creation: Experience in producing video content for marketing purposes.
  • Understanding of analytics platforms: Familiarity with platforms such as Google Analytics or SEMrush.

Benefits

  • Comprehensive medical aid
  • Performance bonuses
  • Work-from-home options
  • Annual learning budget for growth

Company Culture

  • Inclusivity: Diversity and inclusion are at the core of our company values.
  • Wellbeing Focus: We prioritize the wellbeing of our employees through flexible work options.
  • Community Engagement: We actively participate in community development initiatives.
Status: Open