Digital Marketing Specialist

Job Description

We are seeking an enthusiastic Digital Marketing Specialist to create compelling online content and execute effective marketing campaigns. Your role will be instrumental in optimising our website and social media platforms to connect with our audience.

Responsibilities

• Oversee website updates and manage blog content.
• Coordinate with external vendors for digital advertising.
• Implement strategies to grow email marketing lists.
• Participate in brainstorming sessions to develop new ideas.
• Prepare and present reports on digital marketing activities.
• Utilize analytics tools to track user engagement and ROI.

Requirements

Education

• Bachelor's degree in Marketing or Communications
• Relevant certification in Digital Marketing is preferred

Experience

• 3-5 years of experience in digital marketing roles

Technical Skills

• PPC Advertising
• Video Marketing

Soft Skills

• Project Management
• Teamwork

Certifications

• Facebook Blueprint Certification
• Google Analytics Individual Qualification

Languages

• English: Fluent

Advantageous

• Proficient in using CRM software: Experience with managing customer relationships through CRM platforms.
• Experience with influencer marketing: Ability to leverage influencers to enhance brand visibility.

Benefits

• Health insurance and wellness programs
• Employee discounts and perks
• Work-life balance initiatives
• Access to training resources

Company Culture

• Inclusive Environment: We celebrate diversity and ensure that every team member feels valued.
• Work-Life Balance: We promote a healthy balance between work and personal life.