Digital Marketing Specialist

Johannesburg FULL TIME R25,000 - R41,666 / Month
(R300,000 - R500,000 / Year)

Job Description

Join our dynamic team as a Digital Marketing Specialist! We seek an innovative individual skilled in strategizing and executing digital marketing campaigns. The ideal candidate will have a proven track record in optimizing online presence through SEO, content marketing, and social media management.

Responsibilities

  • Design and implement comprehensive digital marketing strategies that align with company goals.
  • Evaluate and improve all aspects of digital campaigns for optimal performance.
  • Create compelling content that resonates with target customer segments.
  • Engage with clients through various channels, responding to inquiries and feedback.
  • Analyze trends and transform insights into actionable strategies.
  • Manage PPC campaigns and other online advertising efforts to maximize ROI.
  • Collaborate with the sales team to support brand initiatives and product launches.

Requirements

Education
  • Master's degree in Marketing or a related field is a plus
Experience
  • 5+ years of experience in digital marketing, preferably in an agency setting
Technical Skills
  • Social Media Marketing
  • Email Marketing
Soft Skills
  • Project Management
  • Interpersonal Skills
Certifications
  • Google Analytics Individual Qualification
  • Facebook Blueprint Certification
Languages
  • English: Fluent

Advantageous

  • Familiarity with video marketing strategies: Experience in creating and promoting video content online.
  • Proficient in Adobe Creative Suite: Ability to create graphics and promotional materials.

Benefits

  • Comprehensive medical aid
  • Generous annual leave policy
  • Performance bonuses
  • Team-building retreats

Company Culture

  • Open Communication: We believe in transparency and open discussions within our teams.
  • Diversity and Inclusion: We value diverse perspectives and inclusive practices.
  • Adaptability: We embrace change and adapt to new market trends.
Status: Open