Digital Marketer

Job Description

Join our innovative team as a Digital Marketer in Durban! You'll develop and implement strategic marketing campaigns that drive brand awareness and engagement. If you're data-savvy and creative, we want you!

Responsibilities

• Lead digital marketing initiatives to increase brand visibility.
• Track user engagement and analyze customer journeys.
• Implement A/B testing for various campaigns.
• Create targeted advertisements to reach specific demographies.
• Coordinate with external agencies for specialized services.
• Develop partnerships with influencers and bloggers.
• Prepare regular reports on digital marketing performance.

Requirements

Education

• Bachelor's degree in Digital Marketing or a similar field
• A Master's degree is preferred

Experience

• 5+ years of experience in the digital marketing landscape

Technical Skills

• PPC Advertising
• Content Strategy

Soft Skills

• Team Leadership
• Problem-solving

Certifications

• HubSpot Inbound Marketing Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Knowledge of mobile marketing strategies: Understanding of mobile outreach methods like SMS marketing and app-based advertising.
• Experience in affiliate marketing: Expertise in working with affiliate networks and managing partnerships.

Benefits

• Comprehensive medical aid and insurance
• 401(k) or pension plan options
• Generous leave policies including additional annual leave days
• Support for ongoing training and certifications

Company Culture

• Collaboration: Teamwork is at our core; we believe that great ideas come from working together.
• Continuous Improvement: We support our employees in their personal and professional growth through ongoing learning opportunities.