Digital Marketing Specialist

Job Description

As our Digital Marketing Specialist, you will spearhead innovative marketing initiatives that enhance our digital footprint. You will be responsible for campaign creation, SEO optimisation, and analysing market trends to stay competitive. If you are passionate about digital marketing and eager to grow, we’d love to meet you!

Responsibilities

• Develop and implement effective digital marketing strategies.
• Manage and optimise social media platforms to increase brand awareness.
• Conduct regular SEO audits and implement optimisation tactics.
• Analyse campaign performance metrics to enhance marketing strategies.
• Collaborate with design and content teams to create engaging marketing materials.
• Stay informed about industry trends and technological advancements.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field

Experience

• 3+ years of experience in digital marketing

Technical Skills

• SEO/SEM
• Social Media Management
• Google Analytics

Soft Skills

• Communication
• Creativity

Certifications

• Google Ads Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with PPC campaigns: Knowledge of pay-per-click advertising strategies.
• Familiarity with email marketing tools: Experience with platforms like Mailchimp or HubSpot.

Benefits

• Competitive salary package
• Opportunity for professional development and training
• Flexible working hours
• Health and wellness programs

Company Culture

• Innovative Environment: We encourage a culture of innovation and experimentation, allowing our team to think outside the box.
• Team Collaboration: We believe in collaboration and teamwork that enhances creativity and problem-solving.
• Growth Mindset: We support continuous learning and personal growth opportunities for all employees.