SEO Specialist

Job Description

We are looking for a passionate SEO Specialist to join our Bloemfontein team. In this role, you will develop and implement effective SEO strategies that drive organic traffic and improve search engine rankings. Your expertise will help us enhance our online presence and engage customers effectively, using the latest tools and techniques in SEO.

Responsibilities

• Analyze website analytics to drive strategy.
• Implement technical SEO tactics to improve website crawlability.
• Collaborate with content creators to enhance overall quality.
• Review and update existing content for SEO relevance.
• Optimize local SEO strategies for regional visibility.
• Maintain and enhance online presence through effective SEO linking.
• Identify growth opportunities through SEO insights.
• Update website SEO strategy based on data-driven insights.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 3+ years of hands-on experience in SEO.

Technical Skills

• Keyword Research Tools
• Backlink Strategies

Soft Skills

• Problem-Solving
• Team Collaboration

Certifications

• HubSpot SEO Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Familiarity with local SEO: Experience optimizing for local search results to enhance regional visibility.
• Understanding of social media SEO: Knowledge in leveraging social media platforms for SEO benefits.

Benefits

• Comprehensive medical aid plan
• Annual performance bonuses
• Training and development opportunities
• Work-life balance initiatives

Company Culture

• Innovation-Driven: Our team thrives on innovative ideas and creative problem-solving.
• Supportive Leadership: Management provides guidance and support for employee initiatives.
• Community Engagement: We invest in community initiatives and encourage employee participation.