SEO Specialist

Job Description

We are seeking a skilled SEO Specialist to join our team in Johannesburg. In this role, you will be responsible for optimizing our website, implementing effective SEO strategies, and increasing our online presence. The ideal candidate will have a strong background in SEO/SEM and a passion for digital marketing.

Responsibilities

• Develop comprehensive SEO strategies tailored to target audiences.
• Implement on-page and off-page SEO best practices.
• Collaborate with cross-functional teams to enhance overall digital marketing strategy.
• Use analytical tools to track and report on website traffic and conversions.
• Manage budgets for SEO and SEM campaigns effectively.
• Train team members on SEO best practices and techniques.
• Facilitate brainstorming sessions for innovative marketing strategies.

Requirements

Education

• Bachelor's degree in Digital Marketing or a related field

Experience

• 3+ years of hands-on SEO experience

Technical Skills

• Content Management Systems

Soft Skills

• Time Management

Certifications

• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Knowledge of Local SEO: Experience optimizing for local search visibility.
• Experience with Social Media Marketing: Understanding of how social media impacts SEO.

Benefits

• Comprehensive health insurance
• Annual training budget for skill development
• Work-from-home options available
• Team-building events and social activities

Company Culture

• Innovative Thinking: We encourage creative solutions and innovative ideas.
• Supportive Team: Our team is open, friendly, and always ready to help each other.
• Work-Life Balance: We promote a healthy work-life balance for our employees.