SEO Specialist

Job Description

We are seeking an innovative SEO Specialist to join our dynamic team in Johannesburg. This role requires a passion for digital marketing and a deep understanding of SEO strategies to drive organic traffic and improve our website's visibility on search engines. You will work closely with cross-functional teams to analyze performance metrics and implement best practices.

Responsibilities

• Design and execute comprehensive SEO strategies for multiple web properties.
• Ensure website content adheres to SEO best practices.
• Evaluate and recommend improvements for website structure and navigation.
• Monitor site performance and troubleshoot issues.
• Generate insights and recommendations based on analytical findings.
• Collaborate with the web development team for on-page SEO improvements.

Requirements

Education

• Bachelor's degree in Marketing, Digital Media, or a related field

Experience

• 4+ years of experience in SEO and content marketing

Technical Skills

• Technical SEO
• Keyword Research

Soft Skills

• Critical thinking
• Team Collaboration

Certifications

• HubSpot Content Marketing Certification
• Advanced SEO Certification from a recognized institution

Languages

• English: Fluent

Advantageous

• Experience in E-commerce SEO: Expertise in driving traffic to online stores and improving sales through SEO.
• Proficient in HTML and CSS: Able to make basic website changes and optimizations.

Benefits

• Comprehensive healthcare package
• Retirement savings plan with company contributions
• Work-from-home options
• Ongoing training and certifications

Company Culture

• Growth Opportunities: We believe in investing in our team members' professional development.
• Work-Life Balance: We promote a healthy work-life balance to ensure employee well-being.
• Empowerment: We empower our employees to take ownership of their work and be proactive.