SEO Specialist

Job Description

As an SEO Specialist, you'll execute strategies to boost our organic search presence and enhance the user experience. We're looking for a passionate individual with a sharp analytical mind and a knack for digital marketing.

Responsibilities

• Optimize website content for search engines, enhancing keyword usage and site structure.
• Analyze competitors’ strategies and provide insights for improvement.
• Generate monthly performance reports detailing key metrics.
• Assist in developing link-building strategies to enhance domain authority.
• Engage in continuous testing and tweaking of SEO strategies.
• Train staff on SEO best practices across digital platforms.

Requirements

Experience

• 3+ years of experience in SEO or digital marketing

Technical Skills

• SEO Tools (SEMrush, Moz)
• Google Analytics
• HTML/CSS

Soft Skills

• Analytical Thinking
• Communication

Languages

• English: Fluent
• Afrikaans: Conversational

Advantageous

• Experience with PPC and SEM: Familiarity with paid search strategies and platforms.
• Knowledge of User Experience (UX): Understanding how UX affects SEO.

Benefits

• Competitive salary and performance bonuses
• Health insurance and wellness programs
• Flexible working hours
• Opportunities for professional development

Company Culture

• Innovation: A culture that fosters creativity and innovative thinking.
• Team Spirit: We promote teamwork and collaboration for achieving common goals.
• Respect for Diversity: We celebrate diverse backgrounds and perspectives in our workforce.