Digital Marketing Specialist

Job Description

As a Digital Marketing Specialist in our Johannesburg office, you'll lead digital initiatives that encompass social media, email marketing, SEO, and more. If you are passionate about growing brands online and have the data-driven mindset to back your strategies, we want to hear from you!

Responsibilities

• Design and create email marketing campaigns to promote services and products.
• Work closely with cross-functional teams to drive brand initiatives.
• Foster strong relationships with key stakeholders to enhance brand image.
• Monitor online reviews and respond to feedback in a timely manner.
• Report monthly on ROI for digital marketing campaigns and suggest improvements.

Requirements

Education

• Bachelor's degree in Digital Marketing, Marketing, or a related field
• Master's degree preferred

Experience

• 5+ years of experience in a digital marketing role

Technical Skills

• Email Marketing
• PPC Campaigns
• Content Management Systems

Soft Skills

• Analytical Skills
• Teamwork

Certifications

• Facebook Blueprint Certification
• Hootsuite Social Media Certification

Languages

• English: Fluent

Advantageous

• Experience with Google Ads and Facebook Ads: Hands-on experience with PPC advertising on major platforms.
• Understanding of UX/UI Principles: Basic principles of user experience and interface design for better marketing.

Benefits

• Comprehensive health insurance
• Monthly performance bonuses
• Flexible work-from-home policy
• Training and development initiatives

Company Culture

• Continuous Learning: We invest in our employees' growth through training and development programs.
• Employee Recognition: We celebrate achievements and ensure that everyone’s effort is valued.
• Work-Life Balance: We promote a healthy work-life balance and flexible working arrangements.