Copywriter

Job Description

Seeking a talented Copywriter in Durban to shape captivating content that tells our clients’ stories. You will produce high-quality copy for multiple media channels and be integral to the ideation and execution of marketing campaigns. Applicants should have a passion for writing, an understanding of SEO, and the ability to work under tight deadlines.

Responsibilities

• Develop and execute content strategies for various marketing campaigns.
• Create compelling headlines and copy that boost engagement across platforms.
• Conduct thorough research to support writing and ensure factual accuracy.
• Collaborate with stakeholders to refine concepts and deliver high-quality work.
• Maintain up-to-date knowledge of SEO and digital marketing best practices.
• Utilize analytics to assess the performance of content and adjust strategies accordingly.
• Participate in creative brainstorming sessions to generate fresh ideas.
• Contribute to the overall development of the company’s voice and brand identity.

Requirements

Education

• Bachelor's degree in English, Marketing, Communications, or related field

Experience

• 2-5 years of experience in copywriting or content creation

Technical Skills

• Copywriting
• SEO

Soft Skills

• Creativity
• Communication

Languages

• English: Fluent

Advantageous

• Experience with social media marketing: Understanding of using social media platforms to enhance brand presence.
• Familiarity with content management systems: Experience working with CMS like WordPress or HubSpot.

Benefits

• Competitive salary package
• Flexible working hours
• Health insurance benefits
• Opportunities for professional development

Company Culture

• Creative Environment: We promote a culture of creativity and collaboration, encouraging innovative ideas.
• Continuous Improvement: We are committed to continuous professional growth and skill enhancement.
• Supportive Team: Join a team that values support and collaboration among colleagues.