Digital Marketing Executive

Job Description

Join us as a Digital Marketing Executive, where you'll manage our digital presence and contribute to a vibrant team environment. You will play a key role in creating engaging content, optimising SEO strategies, and measuring campaign effectiveness to drive results.

Responsibilities

• Craft and post engaging content on social media platforms.
• Develop comprehensive marketing reports for internal stakeholders.
• Work alongside the sales team to align marketing strategies with sales objectives.
• Activate customer outreach initiatives through email and social media channels.
• Continuously identify and adjust to emerging digital trends.
• Create partnerships with influencers to boost brand awareness.
• Implement A/B testing to improve email open and click rates.
• Enhance customer experience through digital touchpoints.

Requirements

Education

• Bachelor's degree in Digital Marketing or equivalent experience

Experience

• 3+ years of experience in a similar role

Technical Skills

• Content Marketing
• Email Marketing
• PPC Advertising

Soft Skills

• Analytical Thinking
• Team Player

Certifications

• Facebook Blueprint Certification
• Digital Marketing Pro Certification

Languages

• English: Fluent

Advantageous

• Knowledge in HTML/CSS for minor website updates: Basic understanding of HTML/CSS to make necessary website tweaks.
• Experience with A/B testing and conversion rate optimization: Ability to analyse and improve marketing campaign performance through experiments.

Benefits

• Comprehensive health, dental, and vision insurance
• Generous paid leave policy
• Ongoing training and development opportunities
• Team building activities and events

Company Culture

• Growth Mindset: We foster a growth mindset and encourage our employees to pursue personal and professional development.
• Work-Life Balance: Our company encourages a healthy work-life balance with flexible working arrangements.
• Recognition: We believe in recognizing and rewarding outstanding performance within our team.