Product Marketing Manager

Job Description

We are seeking a dynamic Product Marketing Manager to lead our marketing efforts in Pretoria. This role involves developing innovative marketing strategies, conducting market research, and collaborating with cross-functional teams to launch products that resonate with our target audience.

Responsibilities

• Execute and oversee the product positioning strategy.
• Develop targeted marketing collateral to support sales efforts.
• Manage product lifecycle initiatives.
• Conduct and report on market analysis to drive decision-making.
• Collaborate on the development of digital marketing strategies.
• Support events and promotional activities.
• Foster team dynamics and effective culture within the marketing department.
• Implement training programs for team skill enhancements.
• Conduct surveys to gather customer feedback.
• Evaluate marketing effectiveness and suggest strategies for improvement.