Digital Marketing Specialist

Job Description

We are looking for a creative Digital Marketing Specialist to join our team in Cape Town. In this role, you will develop and implement marketing strategies that promote our services and amplify our brand presence. The ideal candidate will have a knack for digital content creation, social media management, and analytics.

Responsibilities

• Design and manage pay-per-click (PPC) ad campaigns.
• Monitor digital marketing trends and adjust strategies accordingly.
• Create and manage content calendars for social media and blogs.
• Support the marketing team in brainstorming sessions and events.
• Foster relationships with influencers and partners.

Requirements

Education

• Bachelor's degree in Marketing or related discipline
• Postgraduate degree is a plus

Experience

• 3-5 years in digital marketing or related field

Technical Skills

• PPC Advertising

Soft Skills

• Creativity

Certifications

• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Knowledge of local marketing trends: Staying up-to-date with the South African digital marketing landscape.
• Proficiency in Afrikaans: Ability to communicate with Afrikaans-speaking audiences.

Benefits

• Comprehensive health benefits including dental
• Flexible working arrangements
• Employee training and development programs
• Team-building events and retreats

Company Culture

• Professional Growth: We support ongoing learning and development for all employees.
• Collaboration: Teamwork is vital to our success; we work closely together to achieve goals.
• Integrity: We conduct our business with the highest ethical standards.