Digital Marketing Specialist in Johannesburg

Job Description

Join our vibrant team as a Digital Marketing Specialist! We are on the lookout for someone passionate about digital marketing strategies, eager to drive results through SEO, PPC, and social media. If you're a creative thinker with an analytical mindset, this is the role for you.

Responsibilities

• Create and manage integrated digital marketing plans.
• Oversee PPC advertising campaigns and analyze their effectiveness.
• Enhance SEO strategies to boost organic traffic.
• Design and execute social media strategies across platforms.
• Use data analytics to inform decision-making.
• Write and edit content for newsletters and blogs.
• Foster and maintain relationships with affiliates and partners.
• Coordinate the design and production of marketing materials.
• Conduct market research to identify new trends.
• Assist in organizing promotional events and online campaigns.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Master's degree is preferred

Experience

• 4+ years of experience in a similar role

Technical Skills

• Social Media Marketing
• Analytics Tools
• Email Marketing

Soft Skills

• Team Collaboration
• Problem-solving

Certifications

• Facebook Blueprint Certification
• Digital Marketing Institute Certification

Languages

• English: Fluent

Advantageous

• Familiarity with CRM tools: Experience using CRM platforms to enhance marketing efforts.
• Graphic Design Skills: Basic design skills for creating social media graphics.

Benefits

• Comprehensive health insurance
• Paid time off and holidays
• Annual performance bonuses
• Learning and development budget

Company Culture

• Diversity and Inclusion: We celebrate diversity and create an inclusive atmosphere for all team members.
• Continuous Learning: Opportunities for training and professional development are core to our culture.
• Team Spirit: We foster a spirited team environment with regular team-building events.