Social Media Manager

Job Description

We are on the lookout for an experienced Social Media Manager to lead our social media initiatives in Johannesburg. The ideal candidate will possess a strong understanding of various social media platforms and how to leverage them to engage audiences, build brand awareness, and drive traffic to our clients' platforms. As a Social Media Manager, you will be responsible for creating and curating content, analyzing performance metrics, and developing strategies to improve our online presence.

Responsibilities

• Analyze social media metrics and implement improvements.
• Position our brand as a thought leader within the industry.
• Create innovative campaigns that resonate with target audiences.
• Maintain a consistent brand voice across platforms.
• Lead crisis communication efforts on social media.
• Engage in social listening to monitor brand perception.
• Optimize content based on audience feedback and performance.
• Provide insights for product launches and promotions.
• Foster relationships with influencers and brand ambassadors.
• Implement and manage a social media advertising budget.

Requirements

Education

• Bachelor's degree in Marketing or Public Relations
• Additional certifications in social media management are advantageous

Experience

• 4+ years in a similar role with proven results

Technical Skills

• Social Media Advertising
• SEO Best Practices

Soft Skills

• Analytical Skills
• Team Player

Certifications

• Facebook Blueprint Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent
• Zulu: Conversational

Advantageous

• Experience with influencer marketing: Proven ability to collaborate and manage relationships with influencers.
• Strong project management skills: Experience in managing multiple projects simultaneously.

Benefits

• Comprehensive medical aid
• Employee wellness programs
• Work-life balance initiatives
• Paid time off and holiday leave

Company Culture

• Continuous Learning: We encourage our employees to pursue professional growth and constant learning.
• Work-life Balance: We prioritize a healthy work-life balance for our employees.
• Community Involvement: We engage with local communities and encourage our teams to participate in outreach programs.