SEO Specialist

Cape Town FULL TIME R30,000 - R40,000 / Month
(R360,000 - R480,000 / Year)

Job Description

Digital Marketing Pros is on the lookout for an experienced SEO Specialist. Your main responsibilities will include optimizing website content, enhancing search engine rankings, and analyzing performance metrics. As part of a collaborative team, you will leverage your expertise in SEO tools and analytics to drive impactful strategies for our clients. We're looking for someone who is proactive, analytical, and passionate about digital marketing.

Responsibilities

  • Create data-driven SEO strategies to improve visibility and ranking.
  • Audit and optimize existing content for search engine performance.
  • Collaborate with content teams to ensure SEO best practices are followed.
  • Analyze competitors' SEO strategies to identify strengths and weaknesses.
  • Generate SEO reports and provide insights to the marketing team.

Requirements

Education
  • Bachelor's degree in Marketing, Business, or related field
Experience
  • 3+ years of experience in SEO and digital marketing
Technical Skills
  • SEO Tools (e.g., Google Analytics, SEMrush)
  • Keyword Research
Soft Skills
  • Analytical Skills
  • Communication
Languages
  • English: Fluent

Advantageous

  • Experience with PPC and SEM campaigns: Knowledge in managing pay-per-click and search engine marketing campaigns.
  • Familiarity with HTML and CSS: Basic understanding of HTML and CSS for optimizing web content.

Benefits

  • Competitive salary and performance bonuses
  • Medical aid and retirement benefits
  • Flexible working hours with remote options
  • Professional development opportunities

Company Culture

  • Innovative Environment: Our team encourages creativity and innovation in all aspects of our work.
  • Collaborative Culture: We promote a culture of teamwork and open communication.
  • Growth and Development: We value ongoing professional development and support our employees' growth.
Status: Open