Social Media Manager

Job Description

We are seeking a passionate Social Media Manager to lead our social media efforts in Durban. This role involves developing and executing creative content strategies to enhance our online presence and engage with our target audience effectively. The ideal candidate will possess a deep understanding of various social media platforms and trends, coupled with excellent communication skills.

Responsibilities

• Formulate and execute a comprehensive social media plan.
• Craft visually appealing graphics and videos for social media posts.
• Track campaign performance and adjust strategies as necessary.
• Cultivate relationships with key audience segments through targeted content.
• Implement social media advertising to reach wider audiences.
• Coordinate with PR efforts to align messaging across channels.
• Develop a crisis management strategy for social media engagement.
• Maintain brand safety and consistency across all social media channels.

Requirements

Education

• Bachelor's degree in Marketing, Advertising, or Communications

Experience

• 5+ years in social media or digital marketing roles

Technical Skills

• Graphic Design Tools
• Social Media Strategy

Soft Skills

• Creativity
• Adaptability

Certifications

• Digital Marketing Certification
• Google Ads Certification

Languages

• English: Fluent
• Zulu: Conversational

Advantageous

• Proficiency in Video Editing Software: Experience in video content creation for social media.
• Knowledge of Influencer Marketing: Experience working with influencers to leverage their reach.

Benefits

• Comprehensive medical aid and wellness programs
• Annual performance reviews and bonuses
• Work-life balance initiatives and flexible hours
• Professional development opportunities

Company Culture

• Continuous Learning: We promote ongoing training and development for team members.
• Community Engagement: Our team is dedicated to giving back to the local community.
• Work-Life Balance: We encourage a healthy work-life balance for all employees.