Social Media Manager

Job Description

As a Social Media Manager based in Cape Town, you will take charge of our online presence, engaging with our community through compelling content, dynamic campaigns, and strategic initiatives that align with our brand's vision.

Responsibilities

• Lead social media initiatives and devise a content calendar that aligns with marketing objectives.
• Analyze audience insights to create targeted campaigns.
• Collaborate with cross-functional teams to enhance product visibility through social media.
• Monitor competitor activity across social media platforms.
• Prepare regular reports detailing social media performance and insights.
• Manage crisis communication through social media channels effectively.
• Organize training sessions for internal teams on social media best practices.
• Develop creative briefs for social media campaigns to drive innovative ideas.

Requirements

Education

• Bachelor's degree in a relevant field
• Relevant certifications (e.g., Social Media Marketing Certification)

Experience

• 3+ years of experience in digital marketing or social media strategy

Technical Skills

• SEO Knowledge
• Graphic Design Skills (Photoshop, Canva)

Soft Skills

• Team Collaboration
• Time Management

Languages

• English: Fluent

Advantageous

• Experience with influencer marketing strategies: Understanding how to engage and manage influencer partnerships.
• Knowledge of emerging social media trends: Ability to anticipate and leverage new social media trends.

Benefits

• Comprehensive medical aid
• Remote work options
• Training and development opportunities
• Paid time off

Company Culture

• Continuous Learning: We promote ongoing learning and development to support career growth.
• Work-Life Balance: We believe in maintaining a healthy work-life balance to support employee well-being.
• Community Engagement: We actively participate in community initiatives and encourage employee involvement.