Content Marketer

Job Description

We are seeking a talented Content Marketer to join our team in Durban. The ideal candidate will have a passion for storytelling and experience in creating compelling content across multiple platforms. You will be responsible for developing content strategies, producing high-quality written content, and optimizing for SEO.

Responsibilities

• Craft engaging blog posts and articles that resonate with our audience.
• Collaborate with graphic designers to enhance visual content.
• Utilize SEO best practices to boost organic traffic.
• Engage with readers through comments and social media interactions.
• Evaluate content performance using analytics tools.
• Manage content calendars to ensure timely delivery of materials.
• Support the marketing team with content for campaigns and promotions.
• Research competitors and market trends to refine strategies.

Requirements

Education

• Bachelor's degree in Journalism, Media Studies, or related field
• Master's degree in Marketing preferred

Experience

• 3+ years of experience in a marketing role

Technical Skills

• Social media marketing
• Copywriting

Soft Skills

• Analytical skills
• Teamwork

Certifications

• Google Ads Certification
• Digital Marketing Certificate

Languages

• English: Fluent

Advantageous

• Knowledge of PPC advertising: Experience managing pay-per-click campaigns.
• Understanding of video content creation: Basic skills in creating engaging video content.

Benefits

• Comprehensive health insurance plan
• Remote work options after probation
• Generous paid time off
• Professional development and training opportunities

Company Culture

• Continuous Learning: We support ongoing learning and skill development for all our employees.
• Passion for Marketing: Our team shares a passion for marketing and storytelling.
• Work-Life Balance: We promote a healthy work-life balance for our employees.