Market Research Analyst

Durban FULL TIME R20,833 - R26,667 / Month
(R250,000 - R320,000 / Year)

Job Description

As a Market Research Analyst, you will play a pivotal role in analyzing market trends and data to guide strategic decisions. You will gather and interpret complex data, developing actionable insights to address client needs. Collaboration with cross-functional teams will be key as you translate data findings into effective recommendations.

Responsibilities

  • Identify emerging market trends and potential customer needs.
  • Synthesize market data into actionable strategies for clients.
  • Collaborate with graphic design teams to develop compelling visual reports.
  • Perform competitor analysis and market segmentation.
  • Engage with external partners for collaborative research efforts.
  • Provide insights to support product development initiatives.

Requirements

Education
  • Bachelor's degree in Economics, Sociology, or related field
  • Master’s degree is a plus
Experience
  • 3+ years of experience in a market analysis position
Technical Skills
  • Data Visualization Tools (Tableau, PowerBI)
  • Market Research Techniques
Soft Skills
  • Team Collaboration
  • Presentation Skills
Languages
  • English: Fluent

Advantageous

  • Knowledge of consumer behavior analytics: Understanding of consumer trends and decision-making processes.
  • Experience with social media analytics: Skill in analyzing social media trends to inform strategies.

Benefits

  • Comprehensive health and dental insurance
  • Work-life balance with flexible hours
  • Funding for courses and workshops
  • Performance-based bonuses

Company Culture

  • Feedback-Oriented: We believe in giving and receiving constructive feedback to promote growth.
  • Collaborative Spirit: Teamwork is at the core of everything we do. We believe together we can achieve more.
  • Remote Flexibility: While we are primarily onsite, we value balancing remote work when necessary.
Status: Open