Digital Marketing Specialist

Job Description

Join our dynamic sales team as a Sales Executive in Durban! We're seeking a motivated individual who can foster relationships with clients, identify sales opportunities, and exceed sales targets. If you have a robust understanding of the sales process and a passion for customer service, we want to hear from you!

Responsibilities

• Implement effective SEO strategies to increase organic traffic.
• Analyze data and provide insights to enhance marketing strategies.
• Develop targeted email marketing campaigns.
• Utilize analytics tools to measure and report on performance metrics.
• Work closely with the sales team to align marketing efforts with business goals.
• Create and manage Google Ads campaigns to drive conversions.
• Generate leads through effective online promotions.
• Collaborate in designing promotional materials to enhance brand awareness.

Requirements

Education

• Bachelor's degree in Digital Marketing or a related field

Experience

• 3+ years of experience in digital marketing, with a focus on content creation and social media

Technical Skills

• Email Marketing
• Analytics Tools

Soft Skills

• Creativity
• Teamwork

Certifications

• Facebook Blueprint Certification
• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Experience with graphic design tools: Proficiency in tools like Adobe Creative Suite for creating visual content.
• Knowledge of A/B testing: Experience in optimizing campaigns through A/B testing methodologies.

Benefits

• Comprehensive health benefits
• Retirement savings plan with company contributions
• Work from home options when applicable
• Annual performance bonuses

Company Culture

• Innovation: We prioritize innovative ideas and welcome input from all team members.
• Employee Engagement: We invest in our employees' wellbeing and strive for a healthy work-life balance.
• Community Impact: We believe in giving back to the community through various initiatives.