Content Marketing Manager

Job Description

As a Content Marketing Manager based in Durban, you will be responsible for crafting innovative content strategies aimed at positioning our brand as a leader in our industry. Collaborating closely with design and marketing teams, you'll ensure that all content is engaging, on-brand, and resonates with the audience.

Responsibilities

• Lead brainstorming sessions to generate innovative content ideas.
• Draft and edit content for clarity, grammar, and adherence to brand voice.
• Monitor and report on competitor content strategies.
• Host webinars and interactive sessions to enhance audience engagement.
• Create guidelines and best practices for content creation.

Requirements

Education

• Bachelor's degree in Communications, Advertising or related field
• Professional certifications in Marketing are a plus

Experience

• 5+ years of experience in a content management position

Technical Skills

• Copywriting
• Social Media Marketing

Soft Skills

• Communication Skills
• Adaptability

Certifications

• HubSpot Content Marketing Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Familiarity with marketing automation platforms: Experience with tools like HubSpot or Marketo.
• Experience in data analysis: Ability to analyze campaign results to inform strategic decisions.

Benefits

• Comprehensive health benefits including dental and vision
• Flexible working arrangements to promote work-life balance
• Paid time off and holidays
• Continuous learning opportunities

Company Culture

• Flexibility: We provide flexibility in both work hours and location to support our team’s needs.
• Employee Growth: We invest in our employees through training and professional development opportunities.
• Community Engagement: We actively participate in community initiatives to give back.