SEO Specialist

Job Description

We are seeking an SEO Specialist to enhance our online presence and contribute to our marketing efforts. You will be responsible for optimizing our website, improving search engine rankings, and driving organic traffic. The ideal candidate should have a solid understanding of SEO best practices and a passion for digital marketing.

Responsibilities

• Lead the SEO strategy for content production.
• Develop and manage the editorial calendar focusing on SEO.
• Conduct competitor analysis for effective strategy alignment.
• Collaborate closely with PPC and social media teams.
• Analyze user experience and make recommendations for improvements.
• Implement and manage local SEO strategies.
• Optimize images and videos for SEO.
• Create engaging SEO content that drives traffic and engagement.
• Stay informed about emerging SEO tools and technologies.
• Provide training and insights to junior SEO team members.

Requirements

Education

• Bachelor's degree in Marketing, Digital Marketing, or related field

Experience

• 3-5 years of experience in SEO and online marketing

Technical Skills

• Keyword Research
• SEO Analytics

Soft Skills

• Project Management
• Attention to Detail

Certifications

• HubSpot SEO Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Knowledge of Content Marketing: Ability to create and execute content marketing strategies that complement SEO efforts.
• Understanding of Social Media Marketing: Familiarity with how social media impacts SEO and online visibility.

Benefits

• Comprehensive medical and dental cover
• Retirement savings plan
• Flexible work arrangements and wellness initiatives
• Continued education and training opportunities

Company Culture

• Diversity and Inclusion: We celebrate diversity and strive to create an inclusive environment for all employees.
• Open Communication: Our workplace promotes open communication and transparency at all levels.
• Employee Recognition: We value our employees and recognize their contributions to the company's success.