SEO Specialist

Job Description

We seek an SEO Specialist to help optimize and enhance our clients' online presence. The role involves analyzing keyword trends, conducting audits, and employing strategic methods to bolster rankings across search engines.

Responsibilities

• Analyse website traffic and user engagement metrics.
• Assess competitor strategies to identify new opportunities.
• Optimize website content and architecture for search.
• Create and maintain SEO documentation for projects.
• Lead weekly SEO meetings to track campaign progress.
• Manage PPC campaigns working alongside the SEM team.

Requirements

Education

• Bachelor's degree in Marketing, Business, or related field

Experience

• 2+ years of experience in SEO and digital marketing

Technical Skills

• SEO Tools
• HTML/CSS

Soft Skills

• Analytical Skills
• Communication

Certifications

• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Experience with PPC Advertising: Knowledge of paid search advertising and familiarity with Google Ads.
• Familiarity with Marketing Automation Tools: Understanding of CRM tools and email marketing platforms.

Benefits

• Competitive salary with performance bonuses.
• Health benefits including medical aid and wellness programs.
• Flexible working hours and work-from-home options.
• Opportunity for professional development and training.

Company Culture

• Team Collaboration: We believe in a collaborative approach to drive innovation and creativity.
• Continuous Improvement: Our team is committed to learning and improving in evolving the digital landscape.
• Inclusive Environment: We embrace diversity and aim to create an inclusive workplace for every employee.