Social Media Manager

Job Description

Seeking a creative and strategic Social Media Manager based in Cape Town. You will oversee our social media accounts and create impactful, engaging content that resonates with our target audience. This role presents the chance to shape our overall social media strategy and contribute to our marketing objectives.

Responsibilities

• Design and refine our social media marketing strategies.
• Produce high-quality content tailored for each social media outlet.
• Engage actively with our online community and respond to inquiries.
• Track and analyze social media performance, adjusting strategy as needed.
• Coordinate with other departments to ensure cohesive messaging.
• Research and identify trends that can enhance our social media presence.
• Oversee the development and execution of paid social media campaigns.
• Assist in building partnerships with key influencers.
• Ensure brand tone and voice are maintained across all platforms.
• Guide team members in effective social media practices.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or a relevant field.
• Relevant certifications are advantageous.

Experience

• 2+ years of experience in managing social media accounts.

Technical Skills

• Platform Management
• Graphic Design

Soft Skills

• Time Management
• Adaptability

Certifications

• Hootsuite Social Marketing Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Knowledge of social media advertising: Experience with paid social media campaigns and advertising.
• Familiarity with video content creation: Experience in creating engaging video content for social media.

Benefits

• Attractive remuneration
• Comprehensive health and wellness benefits
• Work-life balance initiatives
• Training and professional growth opportunities

Company Culture

• Growth Mindset: We promote a culture of continuous learning and growth, both personally and professionally.
• Innovative Thinking: Innovative thinking is at the core of what we do, pushing boundaries and exploring new ideas.
• Empowerment: We empower our team members to take initiative and lead projects.