Content Marketing Manager

Cape Town FULL TIME R41,667 - R60,000 / Month
(R500,000 - R720,000 / Year)

Job Description

As a Content Marketing Manager at Dynamic Marketing Solutions, you will take charge of our content strategy, crafting engaging narratives that resonate with our audience. You'll collaborate with cross-functional teams to deliver high-quality content that drives traffic and conversions.

Responsibilities

  • Design and implement a comprehensive content marketing roadmap.
  • Create editorial guidelines that align with brand messaging.
  • Produce and manage a variety of content formats, including video, podcasts, and written articles.
  • Research and implement effective SEO strategies to maximize reach.
  • Collaborate with PR teams to amplify content reach across channels.
  • Evaluate user feedback and engagement metrics to enhance content quality.
  • Conduct training sessions for team members on content best practices.
  • Lead brainstorming sessions to generate innovative content ideas.

Requirements

Education
  • Bachelor's degree in Marketing, Communications, or a similar field
  • Master's degree in Marketing or Business will be preferred
Experience
  • 5+ years of proven experience in digital content marketing
Technical Skills
  • Social Media Marketing
  • Email Marketing
Soft Skills
  • Team Leadership
  • Problem-solving
Languages
  • English: Fluent

Advantageous

  • Knowledge of social media advertising: Experience with paid social media campaigns and analytics.
  • Proficiency in graphic design tools: Familiarity with tools like Canva, Photoshop, or Illustrator is beneficial.

Benefits

  • Comprehensive health insurance
  • Retirement savings plan with contributions
  • Generous annual leave policy
  • Opportunities for professional development and training

Company Culture

  • Continuous Improvement: We are committed to growth and improvement, providing training and development opportunities.
  • Open Communication: We encourage open dialogue and feedback among team members to foster a positive environment.
  • Work-Life Balance: We promote a healthy balance between work and personal life for all our employees.
Status: Closed