Digital Marketing Manager

Job Description

We are seeking a creative and results-driven Digital Marketing Manager to lead our marketing initiatives in Durban. The successful candidate will develop and oversee innovative marketing strategies while driving brand awareness and growth.

Responsibilities

• Manage the digital marketing team and facilitate training opportunities.
• Develop comprehensive email marketing campaigns.
• Assist in the design and creation of marketing materials.
• Engage with the client base through regular communication.
• Facilitate webinars and online events to enhance brand visibility.
• Utilize CRM tools for customer segmentation and targeting.
• Ensure all content aligns with the brand's voice and message.
• Report directly to the CMO with insights and recommendations.

Requirements

Education

• Bachelor's degree in Marketing, Business, or related field
• Master's degree in Digital Marketing is preferred

Experience

• 5+ years of extensive experience in a digital marketing role

Technical Skills

• SEO Techniques
• Social Media Advertising
• Performance Marketing

Soft Skills

• Teamwork
• Strategic Planning

Certifications

• Facebook Blueprint Certification
• Digital Marketing Institute Certification

Languages

• English: Fluent

Advantageous

• Experience with content management systems (CMS): Experience in managing content on platforms like WordPress.
• Strong network of industry connections: A robust network that can enhance partnership opportunities.

Benefits

• Attractive salary with performance bonuses
• Comprehensive health and wellness programs
• Work-life balance with flexible hours
• Continual learning and growth opportunities

Company Culture

• Growth Mindset: We promote a culture of learning and self-improvement.
• Open Communication: We believe in clear and honest communication in all areas.
• Work-Life Balance: We prioritize our employees' well-being and balance.