Advertising Operations Lead

Job Description

We are seeking an experienced Advertising Operations Lead to join our team in Durban. This role is vital in developing and executing advertising strategies that align with client objectives. You will oversee the campaign lifecycle, from inception to execution, ensuring optimal performance while managing a talented team of advertising specialists.

Responsibilities

• Drive innovation in advertising by implementing new technologies and processes.
• Work closely with the sales team to identify opportunities for client growth.
• Manage budget allocations for various campaigns effectively.
• Lead regular strategy meetings to align team objectives with client expectations.
• Create and maintain campaign calendars, ensuring timely execution.
• Evaluate vendor performance and negotiate contracts as necessary.
• Provide insights into customer behavior to fine-tune advertising efforts.

Requirements

Education

• Bachelor's degree in Advertising, Marketing, or relevant field
• Master's degree or equivalent experience preferred

Experience

• 5+ years of experience in advertising or marketing roles

Technical Skills

• SEO/SEM
• Content Management Systems

Soft Skills

• Creative Problem-Solving
• Teamwork

Certifications

• Facebook Blueprint Certification
• PPC Certification

Languages

• English: Fluent

Advantageous

• Familiarity with CRM tools: Experience in using CRM systems like Salesforce for managing client relationships.
• Strong understanding of branding strategies: Proficiency in developing and implementing effective branding strategies.

Benefits

• Comprehensive health insurance plans
• Performance-based bonuses
• Remote work options
• Annual leave and wellness days

Company Culture

• Team Collaboration: We value collaboration and teamwork to achieve our goals.
• Customer-Centric: Our focus is always on delivering exceptional customer experiences and results.
• Passionate Team: We have a passionate team committed to excellence and achieving results.