Marketing Manager

Job Description

Exciting opportunity for a Marketing Manager to join our vibrant team in Durban! You will oversee digital marketing strategies aimed at enhancing brand awareness and engagement. The ideal candidate will have a solid understanding of SEO, PPC, and social media marketing, and is a creative thinker with strong analytical skills.

Responsibilities

• Create and oversee marketing content strategies to align with business objectives.
• Analyze customer insights to inform digital marketing decisions.
• Work with the product team to align marketing initiatives with product launches.
• Explore new digital marketing channels and techniques.
• Supervise junior marketing team members and nurture their professional development.
• Set clear objectives and targets for the marketing department.
• Engage in networking to promote the company and gather new business leads.
• Draft articles and blog posts that resonate with target audiences.
• Contribute to the overall brand strategy and positioning of the company.

Requirements

Education

• Bachelor's degree in Marketing or Communications
• Advanced degree is preferred

Experience

• 5-7 years of experience in a similar role

Technical Skills

• Content Marketing
• Email Marketing

Soft Skills

• Teamwork
• Time Management

Certifications

• HubSpot Inbound Marketing Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Familiarity with A/B testing methodologies: Experience in conducting A/B tests to optimize marketing efforts.
• Strong project management skills: Ability to manage multiple projects while meeting deadlines.

Benefits

• Comprehensive health insurance and wellness programs.
• Generous leave policy and paid time off.
• Opportunities for career advancement and continued education.
• Team-building events and company outings.

Company Culture

• Work-Life Balance: We prioritize employee well-being and work-life balance.
• Continuous Growth: We provide resources for personal and professional development.
• Supportive Leadership: Our leaders inspire and guide team members toward success.