Digital Marketing Specialist

Job Description

As a Digital Marketing Specialist, your primary responsibility will be to create and implement digital marketing strategies that engage and inform our target audience. You should be adept at using various digital tools and metrics to optimise campaigns for maximum efficiency.

Responsibilities

• Drive engagement through innovative content creation.
• Manage the company’s social media presence and respond to inquiries.
• Oversee the creation and distribution of monthly newsletters.
• Participate in the development of marketing budgets and forecasts.
• Collaborate on promotional activities and events.

Requirements

Education

• Bachelor's degree in Marketing or Communications
• Master's degree is a plus

Experience

• 3-5 years of experience in digital marketing

Technical Skills

• Email Marketing
• PPC Advertising

Soft Skills

• Creativity
• Time Management

Certifications

• HubSpot Inbound Marketing Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Experience with video marketing: Skills in creating and promoting video content for digital platforms.
• Knowledge of UX principles: Understanding user experience best practices for better engagement.

Benefits

• Comprehensive medical aid
• Work-from-home options
• Annual performance bonuses
• Team-building activities

Company Culture

• Inclusivity: Diverse perspectives are valued within our teams.
• Passion for Marketing: Our team is passionate about delivering exceptional marketing services.