Social Media Manager

Job Description

We are seeking a talented Social Media Manager to join our vibrant team in Johannesburg. This role involves developing and implementing impactful social media strategies to increase brand awareness and enhance engagement across multiple platforms. The ideal candidate should be comfortable with content creation, analytics, and community management.

Responsibilities

• Lead the development of creative social media strategies tailored to target audiences.
• Generate innovative ideas for content that resonate with followers and enhance brand perception.
• Monitor social media conversations and trends to inform content development.
• Create monthly reports highlighting growth metrics and campaign effectiveness.
• Develop partnerships with local businesses and influencers to amplify brand messages.
• Organize social media contests and promotions to foster audience engagement.
• Train and mentor junior team members on social media best practices.
• Manage budgets for paid social media advertising campaigns.
• Collaborate closely with design and content teams to ensure a unified brand message.
• Evaluate and implement new tools to enhance social media marketing efforts.

Requirements

Education

• Bachelor's degree in Marketing or a related field

Experience

• 4+ years of hands-on experience in social media management

Technical Skills

• SEO Knowledge
• Graphic Design

Soft Skills

• Adaptability

Certifications

• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Familiarity with Video Content Creation: Experience in creating and editing video content for social media.
• Knowledge of Influencer Collaboration: Experience working with influencers to enhance brand reach.

Benefits

• Comprehensive health coverage with wellness programs
• 401(k) matching contributions
• Paid time off and holiday leave
• Free refreshments and snacks in the office

Company Culture

• Continuous Learning: We encourage our employees to seek out learning opportunities to grow their skills.
• Work-Life Balance: We believe in maintaining a healthy work-life balance for all our employees.