Digital Marketing Specialist

Job Description

We are seeking a talented Digital Marketing Specialist to enhance our marketing efforts in Durban. This role involves developing and managing digital marketing campaigns across various platforms, including social media, email, and search engines. If you have a passion for creativity and analytics, we want to hear from you!

Responsibilities

• Oversee all aspects of digital marketing initiatives.
• Optimize website content for search engines and user experience.
• Create comprehensive reports on campaign performance and insights.
• Foster relationships with key stakeholders and partners.
• Assist in planning and managing annual marketing budgets.
• Conduct promotional campaigns to boost engagement and sales.

Requirements

Education

• Bachelor's degree in Digital Marketing or similar
• Relevant certifications in digital marketing are a plus

Experience

• 3+ years of hands-on experience in digital marketing or a similar role

Technical Skills

• Content Management Systems (CMS)
• Email Marketing

Soft Skills

• Analytical Skills
• Teamwork

Certifications

• Digital Marketing Professional Certification
• Social Media Marketing Certification

Languages

• English: Fluent

Advantageous

• Proficiency in Adobe Creative Suite: Knowledge of design tools like Photoshop and Illustrator for content creation.
• Prior experience in a marketing agency role: Experience working in a fast-paced agency environment is preferred.

Benefits

• Attractive salary with annual reviews
• Health insurance, including dental and vision
• Support for continuous learning and professional growth
• Paid time off and holidays

Company Culture

• Inclusivity: Our workplace values diversity and inclusivity, welcoming individuals from all backgrounds.
• Work-life Balance: We promote a healthy work-life balance, understanding the importance of personal time.
• Passion: Our team is passionate about digital marketing and making a significant impact through our work.