Advertising Media Planner

Job Description

We are eagerly searching for an Advertising Media Planner to join our dedicated team in Durban. The successful candidate will manage multiple media campaigns and assist in developing strategic media plans that align with client goals, ensuring top-notch execution and measurable results.

Responsibilities

• Create and execute media buying plans to maximise outreach and impact.
• Evaluate the effectiveness of media strategies through analytics.
• Liaise with clients to ensure campaign fulfilment and satisfaction.
• Report on trends and provide insights to improve future campaigns.
• Coordinate with various departments to ensure campaigns meet client expectations.
• Maintain accurate budget tracking and expenditure reports.
• Engage in ongoing learning about new media opportunities and technologies.
• Identify emerging trends in media consumption and recommend strategic updates.
• Prepare detailed reports on campaign results for presentations.
• Work collaboratively with marketing teams to deliver holistic advertising solutions.

Requirements

Education

• Bachelor's degree in Business or Communication
• Postgraduate qualification in Marketing is advantageous

Experience

• 5+ years of experience in media planning or a similar role

Technical Skills

• Social Media Advertising
• Research and Analysis

Soft Skills

• Creativity
• Teamwork

Languages

• English: Fluent

Advantageous

• Familiarity with content marketing strategies: Experience in integrating content marketing with media planning efforts.
• Proficiency in graphic design tools: Ability to create simple graphics and layouts for campaigns.

Benefits

• Comprehensive health insurance
• Performance bonuses based on campaign success
• Flexible working hours
• Access to ongoing professional training

Company Culture

• Continuous Learning: We believe in continuous professional development and provide resources for our team members to grow.
• Diversity and Inclusion: We are committed to creating an inclusive workplace that celebrates diversity in all its forms.
• Community Engagement: We actively engage with the community and encourage team involvement in local initiatives.